What is the Greatest Needs Drive? 

The Greatest Needs Drive is an annual effort to gather and distribute items identified as being in the highest demand by organizations who serve people in need in the Harrisonburg-Rockingham area. Generous members of our local community donate items throughout the year. For the Greatest Needs Drive, we ask organizations to give us a list of the most frequently or urgently needed items to ensure the items we collect go where they are needed most.

Please note the Greatest Needs Drive is not a holiday drive. We take inspiration from the spirit of thanks and giving that comes around this time of year. Items collected are needed and used by organizations throughout the year! 

How does Greatest Needs Drive work? 

  • United Way of Harrisonburg and Rockingham County contacts our community partners providing direct services to individuals and families in our local area with a simple question: "What do you need most?"
  • We recruit volunteers to manage a collection point. Volunteers are assigned a category of items to collect donations from coworkers, classmates, friends, neighbors or other generous folks who might want to contribute needed items.  
  • Volunteers drop off the donated items at the United Way office.
  • We sort and inventory the donations and distribute them to community organizations to pass on to the folks who need them most. 

How can I get involved?


Volunteer to manage a collection point or simply shop for items and drop them off at WHSV TV3's Office on Court Square in downtown Harrisonburg or the United Way of Harrisonburg & Rockingham County office at 100 S Mason Street, Harrisonburg, VA! 


Make a donation through our website.
Include the comment "Greatest Needs Drive" and we'll do the shopping!

Greatest Needs Drive

Most needed Items

Cleaning & Paper Products

  • Dish Detergent
  • Disposable Face Masks (adult size)
  • Hand Sanitizer
  • Hand Soap
  • Kitchen Trash Bags (white, 13 gallon)
  • Laundry Detergent
  • Laundry Pods (regular and sensitive)
  • Paper towels (rolls & tri-fold)
  • Small size garbage bags
  • Surface Disinfectant Wipes
  • Tissues
  • Toilet Paper

Baby & Child Items

  • Baby body wash
  • Baby lotion
  • Baby shampoo
  • Baby towels
  • Baby washcloths
  • Baby wipes
  • Board Books
  • Diaper rash cream
  • Diapers (any size newborn through training)
  • Diapers (size 4 & 5) 
  • Coats (all child sizes)
  • Gloves (kid size)
  • Hats (kid size)
  • Scarves (kid size)
  • Socks (kid size)
  • Underwear (children's sizes)

Healthcare Items

  • Adult disposable undergarments (pull-on type - any size esp L & XL)
  • Menstrual Products (tampons & pads any/all sizes)
  • Advil (small/20-24 count)
  • Tylenol (small/20-24 count)
  • Mucinex
  • Sudafed
  • Cough medicine
  • Cold & Flu meds (Multi-symptom daytime & PM) 
  • Diabetic socks (adult size - cotton or wool nonbinding) 
  • First Aid kits


  • Body wash (family size)
  • Deodorant (family & travel size)
  • Hand Soap
  • Lotion (family size, scented & unscented)
  • Shampoo (family size)
  • Shaving cream
  • Shaving razors 
  • Soap
  • Toothbrushes
  • Toothpaste
  • Floss

Food & Kitchen Items

  • Bottled water
  • Capri Sun 100% Juice Boxes/Pouches
  • Coffee Filters (cone style)
  • Granola Bars
  • Plastic Teaspoons
  • Ritz Crackers 'n Cheese dips
  • Snacks (individually packaged)
  • Spices (Household sizes - not bulk):
    • Bay Leaves
    • Black Pepper
    • Cinnamon
    • Cumin
    • Garlic Powder
    • Oregano
    • Onion Powder
    • Paprika 

Household Items

  • Blankets (Full/Queen size)
  • Full Sheet Sets
  • New Pillows
  • New Twin Sheet Sets
  • Shower Caddies
  • Household tool kits
  • Sleeping bags (adult size)

School Supplies

  • Backpacks (elementary & middle & high school size)
  • Black Expo Dry Erase Markers
  • Scotch tape

Warm Stuff

  • Gloves (adult size)
  • Hats (adult size)
  • Scarves (adult size)
  • Socks (adult size)
  • Quarter zip sweatshirts with no hood (adult size)
  • Hand Warmers

Gift Cards

  • Visa ($25 or any amount)
  • Walmart ($10, $20 & $30)
  • Aldi ($10, $20 & $30)
  • Burger King ($10)
  • Food Lion ($10, $20 & $30)
  • Gas Gift Cards (any amount)
  • Little Caesars ($10)
  • McDonalds ($10)
  • Amazon (any amount)
  • Rockingham Petroleum Gift cards ($10 & $20)
  • Straight Talk Phone Cards  ($35)


  • Backpacks (adult size)
  • Stamps
  • Straight Talk Wireless Unlimited Smart Phones (no contract phones from Walmart)