Community Impact Investment Strategies
ALICE® is a project that focuses on community members who are Asset Limited, Income Constrained,
and Employed. The United Way ALICE Project is the umbrella of work to both reveal and address the needs of this population. The project includes
research, United Way ALICE Reports, the National ALICE Advisory Council, state-based Research Advisory Committees, the ALICE Learning Community, and local community impact work to address the
needs of this population. United Way of Harrisonburg and Rockingham County along with local United Ways throughout Virginia have come together for the first time to produce the Virginia ALICE
In our community, a significant percentage of the population in Harrisonburg City and Rockingham County are living below the ALICE threshold. Through strategic partnerships, intentional
dialogue and targeted grant funding, United Way seeks to positively impact those living below the ALICE threshold, empowering them to move from crisis to survival to sustainability.
In order to do this, United Way aims to provide direct, strategic support to organizations that serve clients living below the ALICE threshold. Tier 1 investments will focus on ALICE while
Tier 2 investments will address other pressing needs in our community. The Tier 1 categories below are taken directly from the ALICE Report and have been identified as key areas of need to
reach financial stability. Tiers are determined by the relative importance of the area versus the needed resources available.